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18 Sites That Make Mobile Shopping a Breeze

Black Friday. Cyber Monday. These are the days when the real shoppers are separated from the rest of the crowd. And the beauty of our digital age is that you can still show off your amazing shopping skills without even going to a mall. It is all about shopping online – on your phone, specifically.

RetailMeNot found that 25% of working Americans plan to spend four hours or more shopping online for gifts during work hours that day. Mobile device adoption is expected to reach 90 percent in the US this year, and tablet adoption is predicted to rise above 40 percent. Between 30 and 50 percent of online traffic is now coming from mobile devices.

This means that all retailers have to really step it up when it comes to giving people an easy to navigate user experience as well as a beautiful one. We picked out some of the best stores with mobile sites that make it easy and enjoyable to shop, just so your Black Friday and Cyber Monday can be a tad more relaxed. Here are 18 shopping sites with great mobile features:

Etsy

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A great example of using buttons and drop down menus that give you plenty of room for selection. And you can easily check your sales or orders on the mobile site.

Zappos

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The dual search bars makes getting lost pretty tough. It very clearly navigates visitors to the area they’re looking for with easy-to-use drop down menus. The entire search, selection and purchase process is simple. Plus, it makes sharing your purchase on social media super easy!

Sephora

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This site has great performance and usability on Android devices.

REI

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Also great Android usability services.

Nordstrom

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This retailer is tops among users because of its intuitive use and flow.

IKEA

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The furniture giant has great interoperability, especially with the launch of its new interactive catalog to help sales.

Warby Parker

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You are able to fold out product info which is great.

Ford

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A great example of versatile buttons.

Amazon

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This mobile version enables shoppers to check out quickly with pre-populated profile information. Plus, a great use of relevant recommendations.

Lowe’s

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A great example of using geolocation.

American Eagle Outfitters

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A great shopping cart feature.

Argos

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Subtly designed app message.

Everlane

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Another site that doesn’t overwhelm the customer. The scroll through of different “looks” on each product is seamless.

Best Buy Co.

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A great example of usability.

Gap Inc.

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Here we have enhanced product pages with comprehensive product information and product photos that can be enlarged and viewed from other angles or different colors, and meaningful ratings and reviews.

Macy’s Inc.

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This one has the right level of supporting content for categories to help the experience.

Target

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Make customer service readily available, providing all the information necessary to make a purchase (shipping fees, return policy, etc.).

Tiffany & Co.

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A great example of using video to enhance the experience.

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2 comments

  1. Mathew Dobise Replied

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